Tsuboya Confectionary Store
The original shop where Sōseki bought the dango when he visited the onsen.
In Matsuyama, the capital of haiku, material for your poetry is waiting around every corner. Use each of your senses to encapsulate them in haiku.
When the feudal lord of Matsuyama was serving in Nagasaki, he became fond of the foreign cakes he ate on a Portuguese merchant ship, and he brought the recipe back to Matsuyama.
There are 92 Haiku Boxes around Matsuyama, where you can post your haiku. Every two months, the best Japanese haiku are presented on the Matsuyama City website and in the Ehime Shinbun newspaper. Haiku in foreign languages are selected once a year.
A famous poem by haikuist Shiki Masaoka has become a Haiku Box. “Matsuyama castle, the keep is higher than the autumn sky” Shiki Masaoka.
You can look down on Dōgo Onsen and the town from this hill. It’s a great place to take photos.
The Botchan train is a replica of the steam trains that ran in the Meiji period. It sounds its whistle at Shieki, Matsuyama City Hall, and Dōgo Station.
The time-keeping drum of Dōgo Onsen Honkan has been beaten continuously from 1894. It’s been chosen as one of the 100 Soundscapes of Japan. You can hear it at 6 am, noon and 6 pm.
The characters of the novel Botchan appear, accompanied by a melody.
The bells carried by pilgrims are used to drive off wild animals on the pilgrimage route.
Ringing the shrine bell is a greeting to the gods, but it also purifies the spirit of the supplicant.
The walls of the castle remain as they were when it was built. Enjoy the look and feel of the real thing, dating back 400 years.
In the past, warriors trod this path.
Enjoy the feel of the weather-beaten wooden pillars and doors.
Soil from all 88 Shikoku Pilgrimage temples is gathered here. By touching the soil and praying, you can receive the same blessings as if you completed the pilgrimage.
The feel of yukata against your skin after a bath. It’s a relaxing moment.
You take your socks off and soak just your feet in the hot spring. There are seven locations around Dōgo Onsen.
It’s said that touching the giant straw sandals heals sore feet.
Cleanse your hands before entering the temple. The cold water also cleanses the mind.
The walls of the castle remain as they were 400 years ago. You can touch the living history.
The season when people flock to Matsuyama Castle, Horinouchi, and Dogo Park to enjoy the cherry blossoms. Enjoy the drifting scent of blossom.
This is the seasonal scent of the Citrus Kingdom. In May, the sweet aroma of citrus blossom fills the city.
The scent of incense is said to cleanse the spirit.
A gorgeous daimyō procession and baseball-themed dance take place around the castle.
During this period, the cable car operates at night, the castle and cable car gondola are lit up, and there are many fun events.
From New Year’s Eve to New Year’s Day, 5,000 lights burn as a prayer for peace.
Battles between sacred palanquins take place after the bearers issue provocative calls to “Bring it on!”.
Many people visit to pray for good health.
The street leads up to the cable car station for Matsuyama Castle. There are many souvenir shops.
This covered arcade is the commercial heart of Matsuyama.
Crowds of visitors wearing yukata stroll down this street, redolent of the Meiji period.
This is the Iyotetsu station. The plaza in front of the station is the stop for trams to Dōgo Onsen, buses and taxis.
This street runs from Matsuyama Shieki Station to Minamihoribata. In winter, you can enjoy the illuminations.
Coffee time watching the trains through the window.